TURN ON. LAMP. HAY
Joel Hoff is a german industrial designer, he was trained as an interior decorator before studying at the Royal College of Art in London.
After his graduation he has worked for Industrial Facility in London and for Stefan Diez in Munich, before establishing his own design studio in 2017 and becoming a teacher at the Academy of Fine Arts in Munich. Since he has developed products for companies such as HAY, Crane and Gaggenau.
The Turn On light for HAY was awarded with the HAY Talent Award in 2014 and was the London Design Museum
Design of the year 2015 social vote winner.
Joel aims to design objects for mass-production that do not fuel mass-consumption; to inspire people to owner fewer things of greater quality that remain in use for a longer period of time. Through an understanding of manufacturing processes and their many different advantages and limitations, he wishes to foster longevity.
Image by Jonathan Mauloubier